18/9/2014 10:29
RIA Novosti

Russia

Vodka 'cures common cold' ad lands Russian company in hot water

Vodka 'cures common cold' ad lands Russian company in hot water
14:01 29/11/2010

The Federal Antimonopoly Service for the Samara region is taking action against a company that advertized vodka as a "health improving product" on the Internet, the FAS press service said on Monday.

It said the Direct Line advertising company used such phrases as "it [vodka] improves digestion, and helps get rid of colds and headache."

It also claims the drink "alleviates fatigue and bad moods."

"The Internet ad featured the pictures of specific vodka brands such as Altai, Russky standard, and Belaya Beryozka," the press service said.

The ad also lacked the mandatory health warning about the dangers of alcohol abuse.

SAMARA, November 29 (RIA Novosti)

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RIA NovostiVodka 'cures common cold' ad lands Russian company in hot waterVodka 'cures common cold' ad lands Russian company in hot water

14:01 29/11/2010 The Federal Antimonopoly Service for the Samara region is taking action against a company that advertized vodka as a "health improving product" on the Internet, the FAS press service said on Monday.>>

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