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The British royal family has about 800 official suppliers around the world. Many of them are located in the area of London known as the West End. This area is also home to the Burlington Arcade, which houses dozens of shops, including some of the certified companies that provide the royal family with everything it needs. These are not simple products on sale here, but ones that have the stamp of approval of the royal family. This is the best kind of advertising, and a guarantee to shoppers of the excellent quality of the goods.